Agricultural communications (AGCM) programming is expanding, and many universities are developing undergraduate majors to meet industry demand. [University] is creating an Agricultural & Natural Resources Communications (ANRC) major due to [State’s] interdependence of agriculture and natural resources (AGNR) and the need to communicate the impact, innovation, and importance of these industries. This study aimed to identify key competencies that members of [State’s] AGNR industries believed were essential for undergraduates to gain in the ANRC program. By understanding industry needs, ANRC faculty can better design curricula to prepare students for careers in these sectors and to better serve [state’s] AGNR issues through the lens of communication. We used a modified Delphi technique to explore the competencies needed for undergraduate students completing an ANRC major. We created an expert panel of respondents by identifying communications professionals, educators, and industry leaders (n = 17) in AGNR working or previously working in [State]. Respondents (n = 14) completed all three rounds of the Delphi technique to obtain consensus on the competencies (.67 agreement). Nine competencies received full support, indicated by 100% agreement that the competency was “Very Important” or “Absolutely Essential.” These competencies included “Understanding the impact and power of visual storytelling and interactive tools”, “Using credible, science-based content on social media”, “Information literacy”, “Being open to criticism, questions, and feedback”, “Demonstrating writing competencies”, “Storytelling in AGNR and humanizing AGNR”, “Demonstrating problem-solving, critical thinking, strategic thinking”, “cultural competencies”, and “listening skills.” Similar to previous literature, using the Delphi techniques to evaluate agricultural communications programming, writing, critical thinking, and information literacy were perceived as high-ranking competencies. As [university] develops the ANRC major, insights from our panelists will be incorporated to complement industry needs. We recommend developing programs to seek the industry’s perspectives on the skills to include while building an undergraduate major.